Galleri
Galleri is a revolutionary cancer screening test that can detect more than 50 types of cancer before any symptoms present. At Code and Theory we created the First B2C Campaign and User Experience for a First-of-its-Kind Cancer Detection Test.
Date: 2020 -2021
Project type: Design Lead
Role: Associate Creative Director
Company: Code and Theory
Marketing Site
By immediately porting user groups via interactive cards animating on hover, we make use of time and space while situating the user in product offering.
An illustration style was developed to educate patients on cancer screening and early cancer detection.
Patient Intake
The patient intake questions were designed in a thoughtful, easy to use interface that leans into accessibility standards to make buttons extra large and high contrast.
Patient Portal
The patient portal help patients track progress throughout the testing process.
Custom illustrations help bring to life the various steps needed to complete the test.